Prancūzija – Reklamos paslaugos – Media buying for a multi-country programme addressing how milk production and consumption can be part of sustainable diets & their contribution to a more sustainable food system in 2 European countries, coordinated by CNIEL (FR) and DDB (DK) 2026 28
Prancūzija – Reklamos paslaugos – Media buying for a multi-country programme addressing how milk production and consumption can be part of sustainable diets & their contribution to a more sustainable food system in 2 European countries, coordinated by CNIEL (FR) and DDB (DK) 2026 28
I dalis: Perkančioji organizacija
I.1) Pavadinimas ir adresai:
Oficialus
pavadinimas: Centre National Interprofessionnel de l'Economie Laitière (CNIEL)
Adresas:
Miestas: Paris cedex 09
Pašto
kodas: 75314
Šalis: Prancūzija
Asmuo
ryšiams:
El-paštas: atorlach@cniel.com
Interneto adresas (-ai):
II dalis: Objektas
II.1.1) Pavadinimas:
Media buying for a multi-country programme addressing how milk production and consumption can be part of sustainable diets & their contribution to a more sustainable food system in 2 European countries, coordinated by CNIEL (FR) and DDB (DK) 2026 28
Nuorodos numeris: AO Agence Media EMF MILK 26 28
II.1.2) Pagrindinis BVPŽ kodas:
79341000
Reklamos paslaugos
II.1.3) Sutarties tipas:
Kita
II.1.4) Trumpas aprašymas:
The purpose of the contract is the selection of a media agency for the media buying of a multi country programme 2026-2027 aimed at addressing how milk production and consumption can be part of sustainable diets and their contribution to a more sustainable food system.
The project will address milk as such and as an umbrella of the whole category of dairy products made of milk. It will target consumers as a primary target and KOL as a secondary target.
Important: Please note that this tender exclusively concerns the selection of a media agency for the media buying related to the activities of this programme. It is therefore specified that the implementation of the programme, as well as the evaluation of its results and/or impact, are not part of the scope of the contract, which are the subject of separate tenders.
II.2) Aprašymas:
II.2.1) Kitas (-i) šio pirkimo BVPŽ kodas (-ai):
79341000 Reklamos paslaugos